Introducing a new necklace design by NAJO in support of White Ribbon

NAJO is proud to partner with White Ribbon Australia to help engender change around the country.

White Ribbon is a unique movement working to end men’s violence against women, and to promote gender equality, healthy relationships and a new vision of masculinity.


How Does Najo Help? 

To support this deeply important cause, NAJO has created an exclusive jewellery design, the 'Time for Change' necklace in gorgeous sterling silver. All proceeds from the sale of the necklace will be donated to White Ribbon.

Additionally, NAJO hopes the necklace design will help to raise awareness of the White Ribbon movement. “The interlinked rings at the heart of the design symbolise Australian men and women coming together to stand up, speak out and act to prevent men’s violence against women,” says NAJO founder Jo Tory. “There’s strength and beauty in unity, which is expressed in this exclusive design. We want to see both men and women buying the necklace for people they love to further spread the White Ribbon message.”

Fittingly, NAJO has chosen Australian model and activist Ollie Henderson to wear the necklace in our latest campaign. Ollie has drawn international acclaim for her commitment to political activism, including women’s rights. Learn more about Ollie and the way she uses fashion to affect social change via her Ted talk.

NAJO’s ‘Time for Change’ necklace is priced at only $49, with all proceeds from each sale donated to White Ribbon Australia. The necklace will be available to buy online and through select retailers from September, ahead of White Ribbon Day on 25 November.