We live in a world that has faced many challenges in the last few years, which is why it is more important than ever that we honour the relationships that feel sacred, safe, and long-lasting. At NAJO, we believe in Gifts for all kinds of love. To celebrate those who empower us, lift us and inspire us year-round. For most of us, the relationships with our partners, children, family, and closest friends have been the most important relationships that have gotten us through an unsettling start to the decade. So for these people who make us feel safe, secure, nurtured, and cared for, don't they deserve something that feels meaningful? Our curated selection of unique Valentine's Day jewellery is as individual as your love. Carefully chosen by our team of experts, our Sterling Silver, Rose Gold, and Gold jewellery pieces withstand the test of time and are sure to become a sacred pieces in a jewellery collection 


Unconditional Love

We celebrate the love that makes us feel completely safe, protected, and adored by another human. Love embraces all our imperfections and relationships that inspire us to be the best versions of ourselves. Unconditional relationships are relationships where both people respect and support each other without any expectation of something in return.

The Polly Heart Bracelet  and Polly Heart Necklace is a subtle reminder to show love and celebrate unconditional love. Leave the charm bare and beautiful, or why not engrave her with a date, initials, or a message of love?



Passionate Love 

We all know the feeling when someone says "I love you" from the heart. It makes you feel all warm inside, and when heard for the first time by a certain someone, it can feel like an explosion of excitement, butterflies, and joy all in one.

Named Heavenly for a reason, these golden beauties steep your look in luminous sunshine. Our silversmiths have bathed the sterling silver pieces in 14-karat yellow gold before adding the removable freshwater button pearl charms. Available in the Heavenly Pearl Necklace, Heavenly Pearl Ring and Heavenly Pearl Earring  these are the perfect gift to celebrate passionate love.




Self-love is a state of appreciation for oneself that grows from actions that support our physical, psychological and spiritual growth. Self-love means taking care of your own needs and not sacrificing your well-being to please others. This year is all about giving yourself the self care you deserve and having a high regard for your own well-being and happiness. Fill your cup by taking the time for something that creatively inspires you, or play the music that moves you.

Our Rose Gold collection celebrates femininity, inspired by Venus, we've created a rose gold adaptation of your favourite teardrop pendant. Layer yourself in love with the My Silent Tears Necklace with Rose Gold essentials like the Sublime Ring, and Basta Rose Gold Earrings.


Selfless Love

Selfless love is seeing someone at their most vulnerable, often lowest point, and reaching out your hand to help them get back up. Because deep love is selfless. It's realising there's someone out there that needs your love and you don't think twice about caring for them.

 The Silver Promise Ring, The Gold Promise Ring and Oval Signet Ring and Primo Ring give you the opportunity to show that person how much they mean to you with personalised engraved initials or a symbol of your love and appreciation.  All engravings are complimentary and make the perfect sentimental gift to cherish for years to come.




Enduring Love

Enduring love traditionally means love that lasts over time just as strongly as the day it began, through the tough times and the good times. Enduring love is long-term, love that embraces the changing of both people involved, allowing them to grow separately and together at the same time. Enduring love is increasingly rare, but when it exists, it appears to enhance people's lives by providing them with satisfaction and overall well-being.

Crafted in Mexico by artisan silversmiths, the Big Spratling Necklace its intricate design features a sumptuous quantity of tiny sterling silver beads, all fascinatingly layered to create a unique and elegant masterpiece. Teamed with our luxurious Spratling Bracelet, it's a timeless design as enduring as your love.


A Little Extra Love

As a token of our love, at NAJO we are gifting our jewellery box on all Valentine's Day orders online. Perfect for organising your favourite treasures, a travel box that keeps your jewellery safe while you're on the go. Designed to store your jewellery pieces, from Sterling SilverGoldRose Gold to Stone Set, for a limited time (until stocks last) our complimentary jewellery box is available on all Valentine's Day orders.


February 05, 2022 — Joanne Tory
Tags: Gifting

Jo Tory

Born in Australia, Jo Tory is proud to be one of the country’s pioneering female jewellery founders. She has been our Creative Director since NAJO’s formation, steering the company to be one of Australia’s most successful fine jewellery brands today. Jo also sits on the Jewellers Association of Australia’s Board of Directors, where she actively promotes the highest standards and ethics within the Australian jewellery industry.